Wednesday 4 July 2012
Sunday 1 July 2012
Billie Jean 'Vandal' Analysis
This is Nike celebratory advertisement in honour of the anniversary for 30 years of Nike basketball shoes and launch of the new basketball shoe to celebrate this achievement. The theme of this advert piece is doodling, 80s culture and obviously basketball.
The most notable signs of doodling themes are the maths grid paper which is the paper used for the drawings which woud be found in a school classroom and students would doodle on them using the typical biro pen which what the drawings appear to be drawn using, which is typical doodle pen and normally used in classroom. The overlapping of different doodles makes this a very effective realistic effect because it seems like how a student would just draw what came to their head and there would be no real order or organisation to the drawings.
The old school feel of this advertisement comes mostly from the doodles of iconic 80s characters and themes such as the space invader creature which makes an appearance along with a Rubix cube looking doodle and also the 'peace sign' which was coined and most famous in the 80s.
The obvious basketball themes are laid out all over the piece the most, there are basketball doodle players along with a player which looks like Michael Jordan who is probably the most famous basketballer of all time and has his own line of Nike basketball shoes, there are also several basketball stencils and sketches darted all over the page.
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